Which of the following statements about personal selling is correct
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Which of the following statements about personal selling is correct?
A. Salespeople are often the only direct contact with a customer.
B. The role of personal selling is very consistent from company to company.
C. Salespeople represent the company to customers, but they do not represent customers to the company.
D. Personal selling is a fairly new profession.
E. Personal selling is the nonpersonal arm of the promotional mix.