Which of the following statements about marketing is most accurate
Asked by maham237 @ in Business viewed by 323 People
A. The marketing department should work solely with people within its own department.
B. The marketing department should suggest where a firm should invest its money based on its knowledge
of the market and environmental forces.
C. The marketing department is only responsible for the 4 Ps, not the 7 Ps.
D.The marketing department is responsible for market research, supervision of product development, and
product promotion.
E. The marketing department must work closely with a network of other departments and employees to help provide the customer-satisfying products required for the organization to survive and prosper.